AT&T Flagship Stores Pride Campaign 2022-2023

Motion Graphics / Interactive Design / Environmental Design

We worked with Multimedia Artist Zipeng Zhou who designed the assets that I then animated and formatted for various resolutions and applications including bespoke animations for unique aspect ratios.

Looping animations were then used to build a grid based system where these assets could live and breathe.

These animations were synced across multiple displays and worked in unison to tell a story through bold visual language.